Media/Public Relations Page


Here's some information for public relations/media relations practitioners who are interested in our "Radio-Road-Test" programs:

1.  Our focus is driving impressions of American and foreign cars and light trucks that are sold in the United States.  One episode of "Radio-Road-Test" is produced each week, and released mid-week to affiliated radio stations, and our on-line podcast, for first broadcast on that weekend.  Our main focus is, therefore, the road testing of American and foreign cars and light trucks for the weekly program.  We are interested in automotive trends, and products that may appear as original equipment (OEM) on those cars and trucks, or as a consumer replacement.   Those are the only topics we are interested in.

2.  Public relations/ media relations practitioners should, therefore, direct initial e-mail pitches, as well as all other correspondence pertaining to Radio-Road-Test to radioroadtest(a)msrpk.com.  This is the only address for this information.  If we're interested, we'll reply by e-mail. Be assured that all e-mails to this address are read.  Please refrain from telephone pitches, which we don't consider, because details can't be readily retrieved, as they can with an e-mail.  Please feel free to follow up with a call if we've sent you a reply.  Following this protocol will save your time and ours.

3.  Official Information from our company will be released as a PDF news release available here.  Links to news releases will be published on our Twitter page (msrpk_com) and our blog ( msrpk.blogspot.com ) in addition to a news release e-mail distribution.  Those releases on that list will be sent as plain text with a PDF attachment.  For audio news gatherers, we'll record an audio version of the news release as an mp3 file, which can be accessed from here.  Customary editorial use of these products are encouraged.

FUTURE LINKS FOR PDF NEWS RELEASES

FUTURE LINKS FOR AUDIO (MP3) NEWS RELEASES