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Formats for the 3 minute version of "Race-Talk" and "Radio-Road-Test":

  • Open/Segment 1--Outcue: "Motor Sports Radio Network"
  • Network (our commercial, which may or may not take the entire :60 availability)
  • Segment 2--Outcue: "Motor Sports Radio" (this is your station :60 availability)
  • Segment 3--Outcue: "name..."Motor Sports Radio". Total time excluding commercials won't exceed 3:00

Release times for Race-Talk:

Usually before 3 PM Thursday; in no case later than noon Eastern time on Friday (when we travel to an event). If there is an exception to this release, we'll send you an e-mail advisory once the program is loaded in the FTP (if you have not done so, please make sure we have an updated e-mail address for your operations folks so this can happen).

Release times for Radio-Road-Test:

We will be uploading multiple weeks. The current week will always be loaded as "roadtest"; prior and future weeks (when loaded) will have an RRT designation. The programs will be able to be downloaded by clicking on the number, which will open the FTP for that program.

Format for specials:

  • Open/Billboard/Program body. Commercial should run adjacent to the program. Specials may range from 75 to 90 seconds, but in no case will exceed 90 seconds

Download the current week's Race-Talk (kill date Saturday midnight local time):

Download the current week's Radio-Road-Test program (kill date is 26 weeks from release date):

Download other Radio-Road-Test programs:

RRT1015

RRT1016

RRT1017

Download a "Race-Talk" liner promo:

Download a "Radio-Road-Test" liner promo:

Download special programming:

If you are having problems clicking on a link you can open the ftp site by clicking on: ftp://ftp.msrpk.com and find the programs you need. Internet Explorer 6 users may have to type in http://ftp.msrpk.com (because of an issue Microsoft identified with FTP usage). Our affiliates have their own folder in the FTP for custom promos and program downloads.

Schedule for Races and Special Programming:

  • NASCAR Sprint Cup Series, Long Pond, PA, August 1, 2010
  • NASCAR Sprint Cup Series, Richmond, VA, September 11, 2010 (Tentative)

This schedule is subject to change. It will be updated at least monthly.

Upcoming Radio Road Tests:

  • RRT1019--Cadillac CTS Sedan
  • RRT1020--Chevy Malibu
  • RRT1021--Chrysler 300
  • RRT1022--VW Jetta TDi Diesel
  • RRT1023--Mazda 6 Sedan
  • RRT1024--Hyundai Tucson GLS AWD
  • RRT1024--Toyota Camry Hybrid

Closed Circuit for Stations:

Specials:

For Your Sales Staff: Our Race-Talk program is best sold as the linch pin in a strategy where the station positions itself as the "racing station" with NASCAR, IndyCar and other play by play, along with Race-Talk. Our Radio-Road-Test program is best sold as part of a self-help block, or perhaps to a non-brand specific auto client (car wash, lube, or financial institution wishing to write new car loans).

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